Event Details
Speaker: Rebecca Goddard

Rebecca is part designer, part developer with a bit of digital marketer mixed in. With this unique blend, she landed a job at Spectrum Reach, which provided the perfect opportunity to grow in all three disciplines.

For this meetup, she will be discussing her transition from website development and digital advertising into the world of email marketing. We’ll see the framework she designed and developed that uses a clean and responsive code and works across all major email clients/applications. She’ll also discuss the struggles of attempting to develop using modern techniques in an outdated industry.

If you’re interested in learning email development, you’ll walk away with a list of resources her team has gathered and learned to rely on that ensures their creations work correctly the first time (and with minimal Outlook destruction).